# Wholesale Handler

> Customer order portal for wholesalers — customers order online 24/7 instead of phoning, emailing, or texting.

Wholesale Handler is a self-service B2B ordering portal built for small wholesale businesses such as bakeries, Christmas tree farms, pumpkin growers, and food wholesalers. Merchants set up their product catalogue, invite customers by email, and customers place orders with delivery dates through the portal. Merchants then manage orders, products, customers, invoices, and delivery rules from one place.

## What merchants can do

- **Order management** — search, filter, and mark orders as processed; print packing slips
- **Product catalogue** — add products with names, descriptions, pack sizes, prices, VAT rates, and availability date ranges
- **Customer management** — invite customers via email, add delivery notes and private merchant-only notes
- **Invoice generation** — create invoices from orders, batch-invoice multiple orders, send invoices via email, export as PDF, mark invoices as paid
- **Production schedule** — daily and weekly views aggregated from all incoming orders
- **Delivery rules** — set accepted delivery days, holidays and blackout dates, order cut-off times, and lead times
- **Delivery charges and minimum spend thresholds**
- **Customisable business details** — configure invoice and packing slip content including business info, bank details, and returns policy

## What customers can do

- Place orders 24/7 from any device
- Browse the product catalogue with prices, pack sizes, and availability
- View order history with status (pending or processed)
- Reorder from previous orders
- Cancel or update pending orders before the cut-off time
- Receive and view invoices online, download PDFs

## What Wholesale Handler is NOT

- Not stock or inventory tracking — wholesalers typically produce to order
- No payment processing — merchants handle payments directly (bank transfer, direct debit, etc.)
- No delivery tracking or route planning
- No order confirmation emails — orders are confirmed instantly on-screen
- Not accounting software — invoices are generated but not synced to accounting tools
- Not a point-of-sale system
- Not a public-facing ecommerce storefront — customers must be invited by the merchant
- No recipe costing, batch scheduling, or nutritional labelling

## Pricing

One plan with full access to all features. No transaction fees, no setup fees, no contract. Cancel anytime.

30-day free trial with full access and no credit card required.

50 founding member spots are available. Founding member pricing is guaranteed to never increase.

**Founding member rate:**

| Currency | Price |
|----------|-------|
| GBP | £30/month |
| USD | $39/month |
| EUR | €35/month |
| CAD | CA$55/month |
| AUD | A$59/month |
| NZD | NZ$70/month |

**Standard rate (after founding member spots are filled):**

| Currency | Price |
|----------|-------|
| GBP | £40/month |
| USD | $55/month |
| EUR | €45/month |
| CAD | CA$75/month |
| AUD | A$79/month |
| NZD | NZ$89/month |

## Links

- Website: https://wholesalehandler.com
- Pricing: https://wholesalehandler.com/pricing
- Free trial: https://wholesalehandler.com/free-trial
- About: https://wholesalehandler.com/about
- Contact: https://wholesalehandler.com/contact
- Features: https://wholesalehandler.com/articles/features ([markdown](https://wholesalehandler.com/articles/features.md))
- How much does wholesale bakery software cost?: https://wholesalehandler.com/articles/how-much-does-wholesale-bakery-software-cost ([markdown](https://wholesalehandler.com/articles/how-much-does-wholesale-bakery-software-cost.md))
- What type of bakery software do you need?: https://wholesalehandler.com/articles/what-type-of-bakery-software-do-you-need ([markdown](https://wholesalehandler.com/articles/what-type-of-bakery-software-do-you-need.md))
- Affordable software for Christmas tree farm orders: https://wholesalehandler.com/articles/affordable-software-for-christmas-tree-farm-orders ([markdown](https://wholesalehandler.com/articles/affordable-software-for-christmas-tree-farm-orders.md))
- Cheaper alternative to BakeSmart: https://wholesalehandler.com/articles/cheaper-alternative-to-bakesmart ([markdown](https://wholesalehandler.com/articles/cheaper-alternative-to-bakesmart.md))
- Cheaper alternative to CyBake: https://wholesalehandler.com/articles/cheaper-alternative-to-cybake ([markdown](https://wholesalehandler.com/articles/cheaper-alternative-to-cybake.md))
- Cheaper alternative to FlexiBake: https://wholesalehandler.com/articles/cheaper-alternative-to-flexibake ([markdown](https://wholesalehandler.com/articles/cheaper-alternative-to-flexibake.md))
- Shopify alternative for wholesale bakeries: https://wholesalehandler.com/articles/shopify-alternative-for-wholesale-bakeries ([markdown](https://wholesalehandler.com/articles/shopify-alternative-for-wholesale-bakeries.md))
- How to handle wholesale customers who change their orders: https://wholesalehandler.com/articles/how-to-handle-wholesale-customers-who-change-their-orders ([markdown](https://wholesalehandler.com/articles/how-to-handle-wholesale-customers-who-change-their-orders.md))
- How to stop taking bakery orders on WhatsApp: https://wholesalehandler.com/articles/how-to-stop-taking-bakery-orders-on-whatsapp ([markdown](https://wholesalehandler.com/articles/how-to-stop-taking-bakery-orders-on-whatsapp.md))
- How to automatically invoice wholesale bakery customers: https://wholesalehandler.com/articles/how-to-automatically-invoice-wholesale-bakery-customers ([markdown](https://wholesalehandler.com/articles/how-to-automatically-invoice-wholesale-bakery-customers.md))
- How to turn wholesale orders into a production list: https://wholesalehandler.com/articles/how-to-turn-wholesale-orders-into-a-production-list ([markdown](https://wholesalehandler.com/articles/how-to-turn-wholesale-orders-into-a-production-list.md))
- How to set a wholesale bakery order cutoff: https://wholesalehandler.com/articles/how-to-set-a-wholesale-bakery-order-cutoff ([markdown](https://wholesalehandler.com/articles/how-to-set-a-wholesale-bakery-order-cutoff.md))
- How to make packing slips for wholesale bakery deliveries: https://wholesalehandler.com/articles/how-to-make-packing-slips-for-wholesale-bakery-deliveries ([markdown](https://wholesalehandler.com/articles/how-to-make-packing-slips-for-wholesale-bakery-deliveries.md))
- How to stop being the one who takes every wholesale bakery order: https://wholesalehandler.com/articles/how-to-stop-being-the-one-who-takes-every-wholesale-bakery-order ([markdown](https://wholesalehandler.com/articles/how-to-stop-being-the-one-who-takes-every-wholesale-bakery-order.md))
- How to know which wholesale customers haven't paid you: https://wholesalehandler.com/articles/how-to-know-which-wholesale-customers-havent-paid-you ([markdown](https://wholesalehandler.com/articles/how-to-know-which-wholesale-customers-havent-paid-you.md))
- Five signs your wholesale bakery has outgrown its spreadsheet: https://wholesalehandler.com/articles/five-signs-your-wholesale-bakery-has-outgrown-its-spreadsheet ([markdown](https://wholesalehandler.com/articles/five-signs-your-wholesale-bakery-has-outgrown-its-spreadsheet.md))
- How to take Christmas orders from wholesale customers: https://wholesalehandler.com/articles/how-to-take-christmas-orders-from-wholesale-customers ([markdown](https://wholesalehandler.com/articles/how-to-take-christmas-orders-from-wholesale-customers.md))
- How to stop taking egg orders on WhatsApp: https://wholesalehandler.com/articles/how-to-stop-taking-egg-orders-on-whatsapp ([markdown](https://wholesalehandler.com/articles/how-to-stop-taking-egg-orders-on-whatsapp.md))
- How to plan egg orders around seasonal production: https://wholesalehandler.com/articles/how-to-plan-egg-orders-around-seasonal-production ([markdown](https://wholesalehandler.com/articles/how-to-plan-egg-orders-around-seasonal-production.md))
- How to make a packing list for wholesale egg deliveries: https://wholesalehandler.com/articles/how-to-make-a-packing-list-for-wholesale-egg-deliveries ([markdown](https://wholesalehandler.com/articles/how-to-make-a-packing-list-for-wholesale-egg-deliveries.md))
- How to invoice wholesale egg customers: https://wholesalehandler.com/articles/how-to-invoice-wholesale-egg-customers ([markdown](https://wholesalehandler.com/articles/how-to-invoice-wholesale-egg-customers.md))
- How to set up your first wholesale egg customer: https://wholesalehandler.com/articles/how-to-set-up-your-first-wholesale-egg-customer ([markdown](https://wholesalehandler.com/articles/how-to-set-up-your-first-wholesale-egg-customer.md))